MOLSON CANADIAN
We were tasked to use Molson Canadian’s Facebook to show how Molson shared their drinkers’ passion for hockey. All with a whopping zero dollar budget. So my partner and I got scrappy—getting down and dirty to do all our own shoots and even stunts. And in less than three months, engagement doubled. Earning our agency assignments outside of the Facebook page to create print ads for NHL game programs and Sports Illustrated.